I connect business leadership, research, and design to build stronger teams and better experiences—from co-founding Interverz to advising enterprise leaders at UserTesting.
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Annual billings at Interverz
Research team growth at USAA
Designers enabled at USAA
Four chapters in research, design, and leadership.
July 2026 – present
Previously: Global Customer Success Manager / Executive Consultant
February 2024 – July 2026
Senior Lead Design Researcher
Senior Lead Design Researcher
Led company building, product development, and the connection between creative work, technology, and business.
Research and design executive with 20+ years of experience across UX, product development, organizational transformation, and business leadership. Builds research organizations, operating models, and human-centered practices that improve product decisions and strengthen the connection between customer evidence and business outcomes.
Experienced in scaling teams, transforming research maturity, mentoring executives and practitioners, and leading complex change across enterprise and entrepreneurial environments. Career spans Fortune 500 organizations, consulting, digital product leadership, and company building, with depth in financial services, healthcare, e-commerce, and enterprise platforms.
UX Research Strategy · Research & Design Leadership · Organizational Transformation · Product Experience Strategy · Research Operations · Research Enablement & Democratization · Executive Advisory & Mentorship · Team Building · Mixed-Methods Research · Experience Measurement · Research Maturity · Human-Centered Design · Design Thinking · Service Design · AI-Enabled Research · Cross-Functional Leadership
2012 – 2014
Advised healthcare and industrial product leaders on research, service design, and product strategy. Generative field research informed Ergon Asphalt & Emulsions road-management tools associated with approximately $1.2M in new revenue; led service-design work for Life Line Screening.
2010 – 2012
Rebuilt and led a 20+ person design and development organization supporting Dell’s global Partner Program; directed UX, product design, and portal delivery, with the redesigned experience associated with 22% partner-sales growth over two years.
2007 – 2010
Co-founded and led the company to 100+ employees and more than $20M in annual billings before acquisition. Led strategy, product development, R&D, operations, and delivery of automated localized advertising technology and predictive design tools.
2005 – 2007
Established the agency’s first UX research and strategy practice and led multidisciplinary research, design, and development teams across healthcare, education, and retail engagements.
2001 – 2005
Created and scaled the digital organization from approximately $30K to $10M in annual revenue in under two years; led 60+ people across five regional offices with responsibility for hiring, delivery, operations, client strategy, and P&L.
1999 – 2001
Led designers and developers and introduced scalable digital production workflows that reduced advertising production time by approximately 75%.
1997 – 1999
Led brand, marketing, and digital product design for financial-services SaaS products, including redesign of core experiences to improve usability, product discovery, and customer acquisition.
After executive leadership, I deliberately moved closer to research, design, and the practical challenges teams face. That experience strengthened the working knowledge I bring to leading organizations, developing people, and connecting strategy to delivery.
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